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New Collaboration Improves Access to Treatment for Familial Hypercholesterolemia (FH) Patients Most at Risk for Early Heart Attacks and Death

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In collaboration with The FH Foundation, Express Scripts expands access to PCSK9 inhibitors for those with FH.

PASADENA, Calif., March 15, 2017 /360WiseNews/ — The FH Foundation, a patient-centered non-profit dedicated to research, advocacy, and education of all forms of familial hypercholesterolemia (FH), today announced its collaboration with Express Scripts, a leading pharmacy benefit manager, to improve pharmacy coverage for patients with FH, an inherited genetic disorder that causes high LDL-cholesterol from birth. With a more comprehensive set of diagnostic criteria, a broader group of patients will have access to cutting-edge PCSK9 inhibitor treatment, as appropriate.

“The FH Foundation applauds Express Scripts for its leadership, working with the FH Foundation to ensure that high-risk FH patients, for whom these novel therapies were approved, will have access to the care their healthcare provider has recommended,” said Katherine Wilemon, Founder and CEO of the Foundation. “Collaboration and open communication among stakeholders in the fragmented US healthcare system are vital to informing and delivering optimum care and improving health of the American public.”

More than 1.3 million Americans, or 1 in 250 people, suffer from FH, a genetic disorder that can significantly increase the risk for early heart disease and even death. Often undistinguished from other causes of high cholesterol, FH is under-diagnosed and undertreated. However, with early diagnosis and optimal treatment, the risk for heart disease can be lowered to almost that of the general population.

With these new, more inclusive criteria put into practice by Express Scripts last month, patients with an untreated LDL-cholesterol (LDL-C) equal to or greater than 190 mg/dL whose LDL-cholesterol is still over 70 mg/dL on maximally tolerated statins plus Zetia will qualify for prior authorization for a prescribed PCSK9 inhibitor. Other diagnostic criteria to better define the condition of FH were also added. Keep Reading

Happy National Cereal Day: Six Kellogg Cereals We Miss

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BATTLE CREEK, Mich., March 7, 2017 /360WiseNews/ — In honor of National Cereal Day, we dug through the Kellogg Company archives and found six awesome cereals that are no longer on the market.  We love our current lineup of products, but we do miss these classics.

  • Kellogg’s All Stars cereal (1960) were star-shaped toasted oats pieces and a very cool magician.
  • Kellogg’s Triple Snack (1964) combined roasted peanuts, sugar puffed corn and sugar puffed wheat. “Eat it out of the box and delicious as a cereal, too.”
  • Kellogg’s Kreme Krunch cereal (1965) featured “chunks of real ice cream freeze-dried in a nutritious cereal.”
  • Kellogg’s OKs (1959): The “O” was for oats and the “K” was for Kellogg’s. Big Otis said, “It’s a br-r-right new breakfast for lads and lassies.”
  • Build a better breakfast with Kellogg’s Crunchy Loggs (1978). Bixby Beaver said, “Kellogg’s Crunchy Loggs taste tree-mendous.”
  • Kellogg’s Banana Frosted Flakes (1981) with real banana bits on frosted flakes of corn was an appealing way to start your day.

About Kellogg Company
At Kellogg Company (NYSE: K), we strive to make foods people love. This includes our beloved brands – Kellogg’s®, Keebler®, Special K®, Pringles®, Kellogg’s Frosted Flakes®, Pop-Tarts®, Kellogg’s Corn Flakes®, Rice Krispies®, Cheez-It®, Eggo®, Mini-Wheats® and more – that nourish families so they can flourish and thrive. With 2016 sales of $13 billion and more than 1,600 foods, Kellogg is the world’s leading cereal company; second largest producer of crackers and savory snacks; and a leading North American frozen foods company. Keep Reading

Qualtrics’ Groundbreaking Experience Management Launch Makes It Possible for Organizations to Close “Experience Gap”

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Industry’s first platform to address expanding gap between what organizations deliver and what customers and employees expect

Qualtrics’ experience management platform makes it easy to measure, prioritize, and optimize the experiences organizations provide across the four foundations of business: customer, product, employee and brand

SILICON SLOPES, Utah and SALT LAKE CITY, March 7, 2017 /360WiseNews/ — Qualtrics last week announced the Qualtrics XM Platform™, the world’s first experience management platform designed to address the growing experience gap––the gap between what organizations actually deliver and expectations from the market, customers and employees. Similar to how Salesforce and Workday have defined the evolving CRM and HRM categories, Qualtrics is creating the experience management category. The first solution in this space, the Qualtrics XM Platform, will help companies measure, prioritize, and optimize the experiences companies deliver across the four foundational aspects of business—customers, products, employees and brands.

Experience management helps organizations close the experience gap and achieve four key outcomes:

  • Customer Experience: Delight customers at every touchpoint;
  • Product Experience: Build products that people love;
  • Employee Experience: Improve employee engagement, retain top talent, and develop leaders;
  • Brand Experience: Create differentiated brands that people want to associate with.

According to Ryan Smith, CEO of Qualtrics, “There are two types of data: operational data and experience data. For too long, organizations have been looking exclusively at data about the past—the operational data or ‘O data.’ Where companies fail is in not leveraging experience data, or ‘X data.’ X data is the human-factor data, the beliefs, emotions, and sentiments that tell you why things are happening and that help predict what is going to happen next. And while there are plenty of technologies to help companies manage their operational data, until now there hasn’t been a technology that makes it easy to capture and understand the X data.”

Smith continued, “Because most organizations are O-data rich, and X-data poor, this has led to a huge gap between most companies’ ability to know what’s happening and understanding why it’s happening and how to adapt programs in real time. We call this the ‘experience gap’ and Qualtrics XM™, our experience management platform, is the key to helping companies close this gap.”

Growing Experience Expectations
The combination of new technologies, rapid advancements in customer experience (CX) programs and a younger consumer population is creating an immediate need for a platform to measure and optimize experiences across an organization. Millennials and Generation Z are fast becoming the largest population groups in the world. Both groups have higher expectations when it comes to brands, the products they buy and the experiences around them.

“The internet of things, wearables, self-driving cars, cashier-free stores, automated home assistants, Wi-Fi connected ordering buttons and deliveries by drone are leading the frenzied pack of experience expectations,” said Smith. “But to deliver great products and to provide delightful customer experience requires employee excellence across the organization. A company’s ability to win in today’s business environment depends on its ability to create amazing and consistent experiences across all aspects of the business.”

Customer Acclaim for Qualtrics XM Platform

Allianz
“Over the last 18 months, our partnership with Qualtrics has enabled Allianz Global Corporate & Specialty to more effectively support and manage our engagements with customers in over 30 countries. By having Qualtrics as a global platform integrating customer experience, market research and business data, we can better focus on the aspects of the customer journey that will not only have an impact on business performance but also will deliver the best customer experience,” said Allison Windon, Global Customer Experience Director at Allianz. “A key part of this approach has been to effectively use the insights gained to drive a customer-focused cultural change within our employees. And, as we look to the future, an experience management platform will become more and more important, as it is only through truly engaged team members that our customers can have the best experience.” Keep Reading

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